


Hey there… I'm Florent
Hey there… I'm Florent
An energetic & initiative-minded product designer with over 15 years of experience.
An energetic & initiative-minded product designer with over 15 years of experience.
A11Y
Recent projects
Things you could click with
Testimonies
What my colleagues have to say about me
Florent was the first Senior UI designer that I added to the team in my role as Scrum Master. Our initial interview together was the kind where roles are reversed and the recruiter starts applying to the candidate, so badly I wanted him in the team. He is the rare kind of designer that will not just get you the design you want but also bring the stakeholder management to get everyone on board. He will tell you what’s trending in UI design, lift your initial idea to a higher level, present it with data-backed arguments, and swiftly adjust to received feedback.
Bart
Scrum Master Digital Projects
A talented and passionate designer with whom I had the pleasure of working at AXA. From the start, Florent integrated himself into the team and quickly demonstrated his added value. His critical thinking, combined with his ability to formulate innovative proposals, were major assets for our projects. He always knew how to take comments into account and integrate them constructively into his projects.
Amandine
CRM and CX Functional Specialist
If I had to name Florent's key strength, I would without hesitation say his ability (& his will!) to identify the entirety of a project. Also very focused on the user experience, he will take into account any element that can add value to his thoughts for a purpose that makes sense. He is not afraid of new things, uses any tool at his disposal (analytics included) and loves brainstorming as a team (a real team player).
Alexis
Digital analytics expert
Approaches all projects with an open mind with a focus on both the project objective and the needs of the users. Its collaboration with UX is therefore fluid and efficient. In addition to the quality of the work he delivers, he also brings innovation and seriousness to the monitoring of all his projects.
Samuel
Usability Expert
Florent was the first Senior UI designer that I added to the team in my role as Scrum Master. Our initial interview together was the kind where roles are reversed and the recruiter starts applying to the candidate, so badly I wanted him in the team. He is the rare kind of designer that will not just get you the design you want but also bring the stakeholder management to get everyone on board. He will tell you what’s trending in UI design, lift your initial idea to a higher level, present it with data-backed arguments, and swiftly adjust to received feedback.
Bart
Scrum Master Digital Projects
A talented and passionate designer with whom I had the pleasure of working at AXA. From the start, Florent integrated himself into the team and quickly demonstrated his added value. His critical thinking, combined with his ability to formulate innovative proposals, were major assets for our projects. He always knew how to take comments into account and integrate them constructively into his projects.
Amandine
CRM and CX Functional Specialist
If I had to name Florent's key strength, I would without hesitation say his ability (& his will!) to identify the entirety of a project. Also very focused on the user experience, he will take into account any element that can add value to his thoughts for a purpose that makes sense. He is not afraid of new things, uses any tool at his disposal (analytics included) and loves brainstorming as a team (a real team player).
Alexis
Digital analytics expert
Approaches all projects with an open mind with a focus on both the project objective and the needs of the users. Its collaboration with UX is therefore fluid and efficient. In addition to the quality of the work he delivers, he also brings innovation and seriousness to the monitoring of all his projects.
Samuel
Usability Expert



I help companies in their digital transfo
I create accessible, user-centered experiences. I assess, benchmark and then design both concept & functional prototyping. I ensure that my interfaces are visually appealing and connecting with users psychology.
Key skills
No smoke - no mirrors, just skills

Stakeholder management
Successful product delivery by identifying, prioritizing, and engaging people

Analysis & Benchmarking
Analyse, understand report and use your findings

Concept & prototyping
Discover how user interact with your designs & concept

Team player
Actively involves myself in a group to realize its goals

Consumer psychology
Examines consumers perceptions, beliefs, examining purchasing behaviour

Neuro-UX
Combination of neuroscience & UX to create interfaces that are 'brain optimized'


Stakeholder management
Successful product delivery by identifying, prioritizing, and engaging people


Analysis & Benchmarking
Analyse, understand report and use your findings


Concept & prototyping
Discover how user interact with your designs & concept


Team player
Actively involves myself in a group to realize its goals


Consumer psychology
Examines consumers perceptions, beliefs, examining purchasing behaviour


Neuro-UX
Combination of neuroscience & UX to create interfaces that are 'brain optimized'


Value proposition
A motivated guy that understand (mostly) fast and bonus, that can read a room, and will always give his 200% to boost your results. Someone that takes plaisir in humans interactions and that will commit to project with all his passion & skills.
• Mobile first
• Consumer psychology
• Functional Prototype
• Data oriented
Faq
The most common questions I get asked